Inventors like Thomas Edison and Steve Jobs were quintessential innovators who used a problem-solving process called “design thinking” to revolutionize entire industries and establish an enviable competitive advantage for their companies. Focused on listening, user empathy, whole-brain thinking, collaboration, and experimentation, design thinking can be applied in any field—from architecture and design to healthcare and product development to urban planning and beyond.
This intensive two-day program delves into the fundamentals of this creative approach by immersing you in dynamic discussions, relevant readings, and team exercises. As you put your knowledge to work in several design challenges, you’ll learn how to harness the power of design thinking to create a path to innovation, unveil new possibilities, and make a greater contribution to your organization’s future success.
Program Benefits
- Learn the fundamentals of design thinking to improve organizational performance
- Solve complex challenges through the process of structured design thinking
- Drive better results by combining design thinking with analytical decision making
- Establish a framework for building an environment that fosters creativity
- Develop new ways to collaborate across all functions of the organization
Topics Covered
- Implementing design thinking processes and tools to drive innovation
- Understanding the role of people in successful design thinking
- Transitioning through the phases of inspiration, ideation, and implementation
- Using tools like visualization, mapping, and storytelling to create solutions
- Applying the design thinking methodology to your specific challenges
- Testing, refining, and improving new ideas, business models, and processes
Who Should Enroll
This program is ideal for professionals from any industry who are tasked with problem solving and are looking for new approaches to finding solutions.
The workshop nature of this program is particularly useful to teams from the same organization who also want to use the program to tackle an organizational design challenge.
