Whether you’re pitching a new idea, persuading others to take action, building a strategy, or making a decision, data is key. But the amount of information available today is staggering, and it’s easy to become overwhelmed by too many statistics, distracted by the wrong set of numbers, and confused by the complexity of data.
This program combines the science of data visualization with the art of graphic design to help you communicate complex information more accurately and effectively. By transforming data sets into visual graphics—such as charts, bar graphs, scatterplots, and, heatmaps—you will learn to present complex data in ways your audience can better understand. Through hands-on exercises, you’ll explore the many types of data in use today, learn how people perceive different graphical displays, and create visual presentations that make a stronger impact on your audience.
- Learn how to tell data stories with visualizations
- Understand how people interpret different types of visual information
- Communicate more precisely by pinpointing the most relevant information
- Apply effective methods for analyzing, presenting, and using statistical data
- Avoid creating misleading representations of data—and being misled by others
- Earn a Certificate of Participation from the Harvard University Division of Continuing Education
- Creating interactive visualizations using Tableau
- Conceptualizing ideas and interaction techniques using sketching
- Using the visualization design sprint process
- Evaluating strengths and weaknesses of visualization approaches for improvements
- Applying principles of effective visualizations to connect with your audience
Who Should Enroll
This program is ideal for professionals or managers in a wide range of disciplines with an interest in the visual presentation of data. No programming experience or specific software experience is necessary. Participants are encouraged to bring a laptop or tablet.