Today, data literacy is an essential business skill. Managers and leaders need to understand the characteristics and applications of data sets in order to communicate effectively with their teams and make important decisions for their organization. Our Data-Driven Decision Making for Business Leaders program will give you the tools that enable you to make data-driven decisions and develop strategies for using data in organizational planning.
Managers and leaders who need to improve their data literacy will find what they need in our two-day professional development program, which includes lectures, classroom discussion, case studies, and user-centered design exercises. Get the insights, tools, and vocabulary you need to thrive in today’s data-focused business environment.
Understand the latest trends and technologies in data and identify those that are most important for their organizations
Communicate effectively with technical staff to apply data-driven strategies within a department
Apply data to improve their organization’s effectiveness, launch new products and services, or both
Find the most valuable sources of free public data for your work
Present concepts for data-driven projects to senior management, clients, or business partners
Earn a Certificate of Participation from the Harvard University Division of Continuing Education
- The different types of data most important to managers and leaders
- Using data to improve organizational operations through better planning, marketing, production, and more
- How companies use data to build new products and services in various sectors
- Key data-related concepts—such as data quality, interoperability, and data security—and how they apply to your work
- Analytic and data publishing tools, such as machine learning and data visualization, and how they can help you put data to use
- Relevant, high-value sources for government, business, and NGO datasets
- Customer segments and personas to identify opportunities for data-driven decision making
- Value proposition canvas for using data to achieve organizational goals
Who Should Enroll
This program is ideal for current and future managers who want to improve their understanding of data and emerging tech concepts. Non-technical staff who want to communicate more effectively with technical staff and interpret data resources will also benefit.