Advanced Business Strategy: Gaining a Competitive Edge

If you’ve reached an inflection point in your career where you’re making increasingly important strategic decisions and have the responsibility of implementing them, this three-day advanced strategy program will prepare you for these challenges.

This program provides you with tools and frameworks for formulating and executing a competitive business strategy. Learn how to maximize your strategic advantage and create industry disruption with a sustainable business model. Expand your ability to analyze market and cost dynamics. Gain insights that allow you to effectively realign your organization when strategy changes.

Through a carefully designed sequence of business cases, classroom discussions, presentations, and group exercises, you will learn what gives winning organizations their edge in terms of competitive strategy and organizational agility.

The title of this program has been changed from Strategic Frameworks for Competitive Advantage. The program content has not changed. 

Program Benefits

  • Construct a competitive business strategy based on sustainable economic advantages and organizational alignment
  • Analyze your business and organizational models, employing field-tested tools and techniques
  • Communicate strategic business choices using language and concepts you can share to build buy-in
  • Prepare for the full spectrum of strategic challenges and opportunities that leaders face
  • Earn a Certificate of Participation from the Harvard University Division of Continuing Education

Topics Covered

  • Analyzing and designing business models
  • Assessing the competitive landscape, including cracks in others’ business models
  • Identifying sources of sustainable cost and differentiation advantage
  • Evaluating financial footprints and the different paths to profitability
  • Relating product uptake to revenue models and investment strategy
  • Connecting and aligning organizational elements
  • Preparing for realignment and strategic change

Who Should Enroll

This program is ideal for:

  • Senior leaders who want to gain new insights into business strategy, market dynamics, and competitive advantage
  • Leaders moving into new roles where they need to anticipate the complex, interconnected implications of strategic decisions
  • Strategy and finance professionals who want to expand their toolkit related to business design and dynamics

While no specific training is required, ideally, participants will have previously studied strategy or attended a program on the fundamentals of strategy, such as Strategic Business Management. Participants should also have a fundamental understanding of economics.

Program Information

Program Dates

March 25–27, 2020
Instructor David McIntosh, Jon Fay
August 19–21, 2020
Instructor David McIntosh, Jon Fay, Margaret Andrews
October 28–30, 2020
Instructor Margaret Andrews

Class Times

2019 Class Times: 9am-5pm
2020 Class Times: 8:30am-4:30pm

Program Fee

2019 Program Fee: $3,950
2020 Program Fee: $3,995

Location

One Brattle Square
Harvard University
Cambridge, Mass.

Instructor

Margaret Andrews is a highly rated instructor with over 20 years of experience in higher education, business, and consulting. She served as associate dean at Harvard University’s Division of Continuing Education and as executive director of the MBA program at the MIT Sloan School of Management. Andrews is the coauthor of the StratEDgy blog on Inside Higher Ed, and reports on the worldwide management education market for University World News. She holds an undergraduate degree from the University of California at Berkeley and a graduate degree from the MIT Sloan School of Management.

Read More about Margaret Andrews

Jon was vice president of executive development and global head of EMC University for EMC Corporation, an 80,000-employee technology company. Prior to joining EMC, Jon was the co-founder of Wilson | Alan, a consulting firm specializing in executive development and strategic alignment, and a vice president and business strategy consultant at Temple, Barker & Sloane (now Oliver Wyman).

Read More about Jon Fay

David McIntosh is the founder and president of Creative Business Breakthroughs, where he designs and leads strategic planning sessions and management development programs for businesses and nonprofits. Before that, he was a futurist at Ernst Young Center for Business Innovation. 

Read More about David McIntosh